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PROJECTS
Distinctive places.
Connected thinking.
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Selected work across property strategy, positioning, and placemaking — from individual buildings to mixed-use destinations and creative districts.​
FEATURED PROJECTS.
LIBERTY
PUBLIC
MARKET
>> SERVICES INCLUDED
Concept Development | Business Plan Mgmt | Programming | Asset Mgmt
San Diego's First Food Hall
A vacant, 25,000-plus-square-foot building became San Diego’s first food hall and a catalyst for Liberty Station’s North End becoming a regional destination. Work spanned concept development, business planning, tenant and use mix, programming, and asset management. The project's impact extended beyond the market, drawing thousands of new visitors, attracting new businesses, and helping increase portfolio value 53%+.
PROJECT GALLERY.
LOGAN
HEIGHTS
ARTS
DISTRICT
>> SERVICES INCLUDED
Concept Design & Development | Placemaking | Interior & Spatial Design | Space Activation | Programming & Event Mgmt | Tenant & Use Mix | Art & Culture Curation | Branding | Storytelling | Stakeholder Engagement
Forgotten Spaces in Logan Heights Transformed Into One Connected Creative District
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An overlooked industrial corridor became a creative destination for San Diego. The Logan Heights Arts District connected properties and independent businesses between 19th and 32nd Streets into one ecosystem of workspaces, retail, art, and gathering places. Leadership across property repositioning, leasing, placemaking, and programming carried that vision into operation—drawing thousands of visitors, attracting businesses, and contributing to a 57%+ increase in participating property values over three years.
PROJECT GALLERY.
ARTISTS IN
RESIDENCE
PROGRAM
>> SERVICES INCLUDED
Concept & Program Development | Placemaking | Strategic Partnerships | Funding Development | Programing | Branding | Stakeholder & Community Engagement
A Bold New Arts Initiative Sparks Major Growth in District​
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We led the design, funding efforts, and launch of an artist-in-residence program that gave local artists a direct role in shaping the Logan Heights Arts District. Site-specific artwork and public programming activated underused spaces and created new opportunities for community participation. Support from the Prebys Foundation, the California Endowment, and the City of San Diego helped turn the concept into a funded cultural initiative.
PROJECT GALLERY.
>> SERVICES INCLUDED
Concept Design & Development | Positioning | Space Planning | Programming & Placemaking | Tenant & Use Mix | Art & Culture Curation | Branding | Revenue Strategy & Operations | Stakeholder Engagement
From Abandoned Warehouse to Cultural Landmark
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A vacant, 20,000-square-foot warehouse in Logan Heights became a creative mixed-use hub by rethinking both its offering and its business model. We led the repositioning from concept through operations, combining smaller workspaces for artists, makers, and entrepreneurs with retail, a gallery, coffee shop, climbing gym, and outdoor events. The mix gave people reasons to work, visit, and gather while expanding income beyond workspace rents—driving 380% revenue growth and doubling property value in under a year.
PROJECT GALLERY.
3167
GALLERY
>> SERVICES INCLUDED
Concept Design & Development | Placemaking | Interior & Spatial Design | Positioning & Brand | Programming & Event Mgmt | Asset Mgmt | Art & Culture Curation | Stakeholder Engagement
From Shipyard Storage to Top Creative Gathering Space
An aging defense-contractor storage warehouse became a sought-after arts and events venue in a location many had considered unsuitable. We led the repositioning from concept through operations, turning its raw industrial character into a distinctive setting with flexible indoor and outdoor spaces. Design, branding, programming, and partnerships built an audience and a booking business spanning concerts, exhibitions, markets, fashion shows, and private events — increasing property value by 60%.
PROJECT GALLERY.
COMMERCIAL
STREET
>> SERVICES INCLUDED
Concept Design & Development | Placemaking | Interior & Spatial Design | Programming & Event Mgmt | Tenant & Use Mix | Asset Mgmt | Art & Culture Curation | Branding | Stakeholder Engagement
From Navy Contractor Building to Creative Production Space
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A former Navy contractor building became a production and workspace destination, combining 7,500 square feet of flexible studio space with 5,000 square feet of creative suites. We led the strategy, brand development, and conversion, shaping an open canvas for film shoots, performances, events, and collaborative work. The concept paired space for ongoing creative businesses with room for larger productions and gatherings, expanding how the property could be used.
PROJECT GALLERY.
>> SERVICES INCLUDED
Business Plan Development | Placemaking & Programming | Tenant & Use Mix | Asset Mgmt | Opportunity Mapping | Stakeholder Engagement
From Struggling Old Naval Base to Vibrant Town Square
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Within Liberty Station’s 360-acre former naval campus, high vacancy and historic-use restrictions presented a challenge: how to build commercial momentum while preserving the setting’s character. The team helped bring together a strong vision, tenant mix, and placemaking efforts to strengthen the commercial portfolio. Complementary businesses, destination draws, dynamic and wide-ranging uses, and lively programming helped draw visitors, attract tenants, and establish Liberty Station as one of San Diego's top gathering places.
PROJECT GALLERY.
>> SERVICES INCLUDED
Concept Design & Development | Strategic Planning | Business Plan Development | Tenant & Use Mix | Opportunity Mapping | Community Needs Assessment | Stakeholder Engagement | Public-Private Partnerships | RFP Development
Reimagining a San Francisco Icon for Its Next Chapter
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A redevelopment proposal reimagined the Palace of Fine Arts as a cultural destination with a sustainable commercial foundation. Working alongside Clark Construction, Gibbs Planning Group, EHDD, PFAL, and NPU, we helped shape the concept, business plan, and RFP response, while leading stakeholder engagement. The vision brought cultural uses, public gathering, and revenue-generating activities into one plan—preserving the landmark’s architectural legacy while giving people new reasons to visit and spend time there.
